Creative Direction, Visual Identity, Graphic Design
Sekuoia is the name of a tree, but also of a very talented young Danish DJ and electronic musician.
We created the overall visual identity for Sekuoia, consisting of everything from logo design to his official facebook page. For a while we tried to climb up the Sekuoia tree to get the full perspective and opportunity to create a fitting solution to his unique sound. Sekuoia’s dark, melancholic and organic universe was our key inspiration, and at this year’s Roskilde Festival ’13 it will all come to life through the visuals that we have designed for this very special occasion.
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